How to create a mass market for Smart Living solutions?

Italian version

Gianpiero Francavilla | July 10, 2017

This is one of the questions we asked the participants during the Smart Home NOW events last month: what to do and where to begin in order to see the many innovative solutions and technologies already available reach the homes and lives of people on a large scale and begin to improve quality of life.

The average enduser does NOT care about technology, only about its application; solutions that can simplify their day and improve their quality-of-life!

Hear the statements (subtitles in english) of some of the industry players that represent the entire value chain of the new Internet-of-Things (IoT) market: vendors, service providers, professionals and local companies, digital experts and startups, researchers as well as media, finance and consulting representatives.

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